Marketing Forum
Accelerating Practice Growth
Provided exclusively for Cardinal Health PET Customers
The PET Marketing Forum is a 2-part program targeted to Cardinal Health PET customer
marketing teams. The goal is to maximize the effectiveness of the imaging center staff
to market and grow PET volumes through the use of proven methods and tools.
Best practices, tested methods and effective tools for marketing PET will be presented
by proven PET experts in fast, responsible, clinical practice growth. All are actively
involved with their marketing representatives who help grow the business in their
local communities.
This program will provide 60 minutes of personalized education that will be delivered
through a highly effective web and teleconference format — in the convenience of
your own conference room or office
Spring Series:
February 25, 2008: Optimization of MRI and PET/CT in imaging
breast cancer
March 18, 2008: How to market PET/CE
These sessions will be held at:
4pm Eastern / 3pm Central / 2pm Mountain / 1pm Pacific
Our Featured Expert Speakers
Dr. Todd Blodgett, M.D. -- University of Pittsburgh Medical Center - Pittsburgh, PA
Since 1998, the University of Pittsburgh has scanned
approximately 42,000 patients, the majority of which
Dr. Blodgett has reviewed. He is a co-author on
approximately 20 peer-reviewed articles, 10 invited
review articles, 50 scientific abstracts, and has given
over 100 invited lectures on PET and PET/CT, including
the esteemed plenary session at the RSNA in 2003.
Dr. Alan Waxman, M.D. -- Cedars-Sinai Medical Center – Los Angeles, CA
LAC/USC Medical Center – Los Angeles, CA
Dr. Waxman’s leadership in the field of nuclear
medicine is represented in his 19 book chapters, 153
published articles and over 300 published abstracts.
In addition, he has sponsored over 50 clinical research
trials on a wide range of topics.
